Sum08_MAME

RECENT ADDITIONS

A Home Filled with Hope
Since 2001 the combined efforts of a custom builder and a group of professional decorators have annually created a show house to raise money for the Leukemia and Lymphoma Society. The resultant homes have been incredible showcases highlighting major builders, vendors and decorators in the Triangle and brought $1.5 million for blood cancer research, patient and family support groups, patient education programs and much more.

Water Wise Landscaping: Introduce Xeriscaping to your gardening Vocabulary
The recent drought left its mark on the landscapes of the Triangle. Lack of rain, coupled with watering restrictions left manicured yards with brown lawns and withering shrubs. Whether you are developing a new landscape or renovating an existing one, there are solutions that can not only go a long way toward ensuring drought survival, but will also yield a landscape that is less expensive and time consuming to maintain.

A PERFECT PARADOX
This home on Lake Drive is named “Magnolia,” but could very well be dubbed “Steel Magnolia” instead. Architecturally, it’s a perfect representation of the antebellum South, with its columned front porch, circular drive, floor-to-ceiling windows, expansive fireplaces and crystal chandeliers. But this traditional home’s Southern charm is surrounded by the very latest in technology and modern day amenities.

Bath Renovations: Refresh and Renew
The bathroom is one of the most important rooms in the house to its homeowners. Having a bathroom that fits your needs is sure to make life a bit more enjoyable. Read on to learn about four featured bathrooms, where the homeowners remodeled their own special space to their unique specifications. Also see the bathroom designs that are specifically made for man’s best friend.

All About Baths
A white porcelain stool and the simple luxury of privacy has always been enough to command the euphemism “throne room.” But today’s bathrooms—complete with a unified design theme, natural stones, striking hardware and indulgent, spa-like comforts—bring the bathroom to the level of real elegance.

Home / Sum08_MAME

2008 MAME Awards

By Michelle Anysz

On April 18, the best new home builder marketing and sales materials were recognized for excellence at the 2008 Major Achievements in Marketing Excellence (MAME) Awards. Held at the Embassy Suites in Cary, more than 750 people were registered to attend this black tie optional event.

Winners of these coveted awards are recognized as leaders in the industry who provide cutting edge solutions to the home building industry. MAME is about achieving results and finding creative, effective ways to generate home sales. The MAME awards are sponsored by the Triangle Sales and Marketing Council (TSMC), which is part of the Home Builders Association of Raleigh-Wake County and the Home Builders Association of Durham, Orange and Chatham Counties.

NHI
Best New Homes Publication
New Homes & Ideas Magazine

Development Company of the Year
Creedmoor Partners

Best Gold Level Green-Built Home
M Squared Builders & Designers

Best Energy Star Green-Built Home
Bost Custom Homes

Rookie Salesperson of the Year
Naomi Choe

Sales Manager of the year
(Tie) Nancy Latz & Sharon Andrews

Sales Person of the Year
Alaina Money

Sales Team of the Year
Stacie Morris & Christy Cleveland

Building Company of the Year
Level 1A (1-15 Total Homes Closed)
Collins & Fisler, LLC

Building Company of the Year
Level 1B (16-25 Total Homes Closed)
Richard Gaylord Homes

Building Company of the Year
Level 3 (101-300 Total Homes Closed)
Royal Oaks Building Group

Building Company of the Year
Level 2 (26-100 Total Homes Closed)
(Tie) Olde South Homes, Inc. & 1st American Builders

Building Company of the Year
Level 4 (101-300 Total Homes Closed)
Atreus Homes & Communities

New Homes Sales Top Producer of the Year
GOLD – John Young
SILVER – Ashley Wilson

General Brokerage Top Producer
Jim Allen

Marketing Professionals of the Year
Kelly Talbot & Kim Agnolutto

Best Special Promotion Pre-Sale, Grand Opening, or other Limited Campaign to the Consumer/General Public
ExperienceOne Homes, LLC

Best Promotion to General Brokerage Agents
Fonville Morisey & Barefoot

Best Special Promotion
ExperienceOne Homes, LLC

Best Selection Center
Standard Pacific Homes

Best Parade of Homes with a Sales Price of $250,001 - $325,000
Perry Builders, LLC

Best Parade of Homes with a Sales Price of $325,001 - $400,000
Standard Pacific Homes

Best Parade of Homes with a Sales Price of $2,000,001 and over
Stephen Dilger, Inc.

Best Parade of Homes with a Sales Price of $400,001 - $550,000
CityScape Builders

Best Parade of Homes with a Sales Price of $550,001 - $700,000
CityScape Builders

Best Parade of Homes with a Sales Price of $700,001 - $1,000,000
Richard Gaylord Homes, Inc.

Best Parade of Homes with a Sales Price of $1,000,001 - $2,000,000
L and L of Raleigh

Best Community Recreation Complex, Private or Public
GS Carolina

Best Model Home Sales Office
(Tie) Baker Residential Sales and Fonville Morisey & Barefoot & The King Partnership for Shea Homes

Best Community Information & Sales Center
ExperienceOne Homes, LLC

Best Merchandising for an Attached Home with a Sales Price of $175,001 - $225,000
KB Home

Best Merchandising for an Attached Home with a Sales Price of $225,001 - $300,000
Lennar Carolinas LLC

Best Merchandising for an Attached Home with a Sales Price of $300,001 - $400,000
Brier Creek Greenbrier Collection

Best Merchandising for a Detached Home with a Sales Price of $175,001 - $250,000
(Tie) Atreus Homes - Landon Farms - The Cameron and KB Home

Best Merchandising for a Detached Home with a Sales Price of $250,001 - $325,000
Winstar Homes

Best Merchandising for a Detached Home with a Sales Price of $325,001 - $400,000
ExperienceOne Homes, LLC

Best Merchandising for a Detached Home with a Sales Price of $400,001 - $550,000
Shea Homes

Best Merchandising for a Detached Home with a Sales Price of $550,001 - $700,000
Drees Homes

Best Merchandising for a Detached Home with a Sales Price of $700,001 - $1,000,000
ExperienceOne Homes, LLC

Best Merchandising for a Detached Home with a Sales Price of $1,000,001 - $2,000,000
The Oaks at Meadowridge

Best Community Landscape Design - Clubhouse, Information/Sales Center, Community Entrance, Common Areas
Premiere Homes, Inc.

Best Master Planned Community Landscape Design - Clubhouse, Information/Sales Center, Community Entrance, Common Areas
Creedmoor Partners, LLC

Best Land Plan for a Community - Detached Homes
Premiere Homes, Inc.

Best Land Plan for a Master Planned Community
(Tie) Creedmoor Partners, LLC & ExperienceOne Homes, LLC

Best Attached Home with a Sales Price of $175,000 and under
Atreus Homes - Maybrook Townes - Azalea

Best Attached Home with a Sales Price of $175,001 - $225,000
Perry Builders, LLC

Best Attached Home with a Sales Price of $225,001 - $300,000
D. R. Horton, Inc.

Best Attached Home with a Sales Price of $300,001 - $400,000
Brier Creek Greenbrier Collection

Best Attached Home with a Sales Price of $400,001 - $600,000
Poythress Construction Company

Best Attached Homes with a Sales Price of $600,001 and over
MacGregor Ridge LLC

Best Detached Home with a Sales Price of $175,000 and under
Atreus Homes - Pearl Ridge - Ashwood I

Best Detached Home with a Sales Price of $175,001 - $250,000
Venture Homes by Perry Builders

Best Detached Home with a Sales Price of $250,001 - $325,000
Winstar Homes

Best Detached Home with a Sales Price of $325,001 - $400,000
ExperienceOne Homes, LLC

Best Detached Home with a Sales Price of $400,001 - $550,000
Tingen Construction Company

Best Detached Home with a Sales Price of $550,001 - $700,000
CityScape Builders

Best Detached Home with a Sales Price of $700,001 - $1,000,000
Impact Properties Group for Weycroft

Best Detached Home with a Sales Price of $1,000,001 - $2,000,000
The Oaks at Meadowridge

Best Detached Home with a Sales Price of $2,000,001 and over
Huntley Design Build, Inc.

Best Logo Design for a Company
Winstar Homes

Best Logo Design for a Community
Ulanguzi Creative Strategies

Best Logo Design for a Master Planned Community
ExperienceOne Homes, LLC

Best Brochure for a Company
Drees Homes

Best Brochure for a Community
Soleil Center & Ulanguzi Creative Strategies

Best Brochure for a Master Planned Community
ExperienceOne Homes, LLC

Best Electronic Consumer Oriented Direct Mail Piece, Program, or Newsletter
Renaissance Park

Best Consumer Oriented Newsletter
Newland Communities

Best Consumer Oriented Direct Mail Piece
Kane Residential

Best General Brokerage/Agent Oriented Direct Mail Piece, Program or Newsletter (Print or Electronic)
Drees Homes

Best Company Ad or Insert for a Newspaper or Tabloid
K. Hovnanian Homes

Best Community Ad or Insert for a Newspaper or Tabloid
Renaissance Park

Best Company Ad for a Magazine
Triangle Builders Guild

Best Community Ad for a Magazine
Soleil Center & Ulanguzi Creative Strategies

Best Master Planned Community Ad for a Magazine
The King Partnership for Mackintosh on the Lake

Best Off-Site Sign, Billboard, Mobile Advertising or Other Off-Site Sign
Kane Residential

Best Community (On-Site) Signage
ExperienceOne Homes, LLC

Best Radio Commercial
(Tie) Ulanguzi Creative Strategies & Kane Residential

Best Television Commercial
Lennar Carolinas LLC

Best Video/CD/DVD Promotion
(Tie) Creedmoor Partners, LLC & Kane Residential

Best Website for a Company
Drees Homes

Best Website for a Community
Soleil Center & Ulanguzi Creative Strategies

Best Website for a Master Planned Community
ExperienceOne Homes, LLC

Best Advertising Campaign for a Company
K. Hovnanian Homes

Best Advertising Campaign for a Community
Soleil Center & Ulanguzi Creative Strategies

Best Advertising Campaign for a Master-Planned Community
(Tie) GS Carolina & Briar Chapel by Newland Communities

Best of the Best Marketing
Experience One Homes

Best of the Best Community
Kitts Creek